Clicklive is a photography trade show event that involves education masterclasses taught by elite educators in the photography industry. In this event attendees can get involved with brands in our trade show, compete in photography competitions and even get social in the evenings with each other and attending educators.
My role for this event was digital marketing & graphic design, I was assigned to digitally market the event across social media platforms by designing content to be posted. This also involved designs for physical flyers that would be handed out at events that were as large as 100,000 attendees.
Social Media Content
Each attending educator would receive a personalised 3 page carousel post to promote themselves, their work and their course timetable - the same information would be placed on the banner (ideally for facebook page)
Carousels
Story templates
Single Content Posts
Print Designs
clicklive banner design (on left) shown at trade show in january as well as flyers on trade show table in a5 print form.
3D Renders
This 3D design was for a trade show stand for 'nab' (national American Broadcast) show. The layout of the stand shows 4 separate backdrops and floors creating 4 unique settings for usage. The model is to scale and includes the companies motorised roller system (right hand set) which allows backdrops to be rotated down using a remote control, creating a quick change during your photoshoot.
ClickLive Portfolio pods render
The clicklive portfolio pods are a feature at the 'clicklive' event. its a way of photographers to practice and build their portfolio with the pods which will include multiple unique environments e.g. models, outdoor, sport, newborn, family.
Videography / Motion Graphics
Content creation for clicklive ranges from graphic singular posts as well as videography. Social Media engagement has higher chance with motion video, with this I developed a short 25 second reel which sums up what is expected at clicklive.
Created Using After Effects.
Clickmasters & Photographer of the yearÂ
2 competitions are held at clicklive 'clickmasters' which consists of 15 photography categories as well as one overall winner that will become 'the clickmaster'. 'Photographer of the year' award will be based on candidates photography using only the portfolio pods at the event.